The Corporate Culture Survival Guide

The only thing of real importance that leaders do is to create and manage culture. If you do not manage culture, it manages you, and you may not even be aware of the extent to which this is happening.Edgar Schein


Regarded as one of the most influential management books of all time, this fourth edition of Leadership and Organizational Culture transforms the abstract concept of culture into a tool that can be used to better shape the dynamics of organization and change.

This updated edition focuses on today′s business realities. Edgar Schein draws on a wide range of contemporary research to redefine culture and demonstrate the crucial role leaders play in successfully applying the principles of culture to achieve their organizational goals.

From the Inside Flap

As the world is becoming more complex and global, the issues of corporate culture and subculture are more relevant to leadership and organizational performance. Leadership not only creates culture but is the central force in managing culture evolution and change. This new and revised edition of Schein′s groundbreaking book shows how the management of cultural issues now involves the alignment of national, corporate, and occupational cultures. Effective organizations not only need to decide how strongly they want their corporate culture to be based on the rate of technological change, but should also be concerned about the management of the multiple subcultures that arise with increasing technological complexity. More than ever, leaders must have a clear understanding of how to manage in a multicultural environment.

Written for practitioners, Schein reinforces the emphasis on understanding the nature of culture before one leaps into culture change programs, especially in an age where mergers, acquisitions, joint ventures, and foreign subsidiaries make culture management more difficult. This well–timed revision of The Corporate Culture Survival Guide is the ideal resource for leaders looking to figure out how their corporate culture can aid or hinder current performance and future effectiveness. Reflecting the myriad changes in the field, this new and revised edition contains new examples that target the international, nonprofit and public administration sectors; highlights the effects of globalization, mergers, and technology on organizations; and features a new chapter on the competencies managers need to foster in order to cultivate an effective corporate culture.

The Corporate Culture Survival Guide retains Schein′s hands–on methods of observation, interview, and intervention to uncover the nuances as well as the details and dynamics of an organization. The book also contains an appraisal of corporate culture on three levels behaviors, values, and shared assumptions and shows how each level affects change initiatives. Providing a clear understanding of the nitty gritty of culture dynamics, this essential resource is filled with new illustrative case studies that clearly show what successful change looks like and demonstrates how to dismantle an ineffective or dysfunctional culture.

This is the definitive guide to corporate culture for practitioners. Recognized expert Edgar H. Schein explains what culture is and why it′s important, how to evaluate your organization′s culture, and how to improve it, using straightforward, practical tools based on decades of research and real–world case studies.

This new edition reflects the massive changes in the business world over the past ten years, exploring the influence of globalization, new technology, and mergers on culture and organization change.

New case examples help illustrate the principals at work and bring focus to emerging issues in international, nonprofit, and government organizations as well as business. Organized around the questions that change agents most often ask, this new edition of the classic book will help anyone from line managers to CEOs assess their culture and make it more effective.

  • Offers a new edition of a classic work with a focus on practitioners
  • Includes new case examples and information on globalization, the effects of technology, and managerial competencies
  • Covers the basics on changing culture and includes a wealth of practical advice



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